The mobile app development industry is brewing with extraordinary pace. The app market is going to expand more as a result competition will increase in the upcoming years. But currently the competition in the industry is more than ever and it is. It is well known that application development is a process that takes a lot of time and effort. In that process, there are chances app developers are bound to make mistakes.

The market is getting introduced with getting better and better apps and there is no place for the arrow margin of error in the harsh competition. Therefore, app developers nowadays are cautious about the pitfalls unnoticed at the time of app development. There are common mistakes that takes place at the time of app development.

Common mistakes

Thousands of new apps are hosted in app stores like Google Play Store and iTunes every day, but the majority of those remains unnoticed. Few mistakes made can ruin apps and take them away from triumph. Here are a few common mistakes app developers make. Learn how you to avoid those mistakes.

# 1: Overlooking the Targeted Audience

Developing an app forecast the users, but this is one of the mistakes developers make frequently. Developers must understand the app is being developed for the targeted users only. Apps are of the variety that focuses on the specific category of the users. The building of the app includes features based on the users. Therefore the primary focus of the app development should be users (type). App users have different needs, preferences, and requirements.


#2: Not Advertising the App

Developing an app is not the only aim of app development companies. To broadcast or market it the major concern after app development. Releasing app on the relevant app store is not just enough. How it will reach to the user matters a lot. To market the app and advertise it to your target audience plays a vital role. Marketing an app also need to invest in ads. Social media such as Facebook, Twitter and others are a great way to promote your app for free.

#3: Not performing beta testing

Beta testing of the app can’t be avoided. It is a vital part of the app development to get information/feedback from users of your application. Beta testing is a smart way to test the app on different hardware and OS setups. This helps to know the flaws of the app. The user’s feedback of the app guide developers about what users expect from the app.  Not performing beta testing can cause a blunder in the future.

#4: Not Releasing Updates

If users are unsatisfied with the performance and feature of the app that means there is a need for updates over an interval of the period. To make the users more engaged and active with the app, updating it important. This helps to improve the performance of the app. Moreover, fixing the bugs can be easy with every update. Releasing the update is another way to monitor app performance.

#5: Not Selecting the Right Platform

App developers having inadequate knowledge of the mobile app development industry may result in the wrong selection of the platform.  Deciding the right platform can be a crucial part of the app development process. Selecting the iOS or Android platform is also based on targeting users and the industry.  Apart from that factors such as type of app, compatible devices, the geographical location of the audience also plays an important role while selecting the right platform.

Final thoughts

Developing an app is a time-consuming process. The smart application has created an important trend in the market. It has also introduced new opportunities in mobile application development. Businesses in various industries can capitalize and gain access to the market. Moreover, an app helping not only the market but also the users to perform daily tasks hassle less. The app developers should not overlook the major concerns that can cause hamper to their market.

Author bio:  harry willam is a business marketing specialist at Quytech, a leading Mobile App Development Company. You can hire ionic developers to develop an app for your business.